
Say hello
to Perficio, a digital personal development coach that lives in the cloud and fits in your pocket.
Perficio is a digital coach that makes success in self-help the new standard.
By blending personalized digital coaching into an online self-improvement course, Perficio helps you bridge the divide between knowledge and action — so you can overcome the psychological catch-22 of self-help.
Perficio’s 3-Part Self-Help Success Model

Part 1
Self-Improvement Course
Stop buying self-help courses/books and start investing in your goals. What good is access to hundreds of courses if you don’t actually reach your goals?
Created by leading experts (Ben Franklin is the teacher of our premier course), Perficio’s online personal development courses are designed with one thing in mind: providing you with the knowledge you need to reach your goals.

Part 2
Digital Coaching
Perficio’s coaching style and messages are 100% custom to your unique personality characteristics — so you can overcome the psychological roadblocks that previously held you back from actualizing success with self-help books and courses.
The integration of Super Learning (Perficio’s blend of accelerated learning) ensure you perform at your peak. You will learn more in less time (with less effort) and find it more enjoyable.

Part 3
Accomplish Your Goals
The secret to self-improvement success isn’t actually a secret (spoiler: it’s the long-term application of the knowledge you acquired from your online self-improvement course).
In the past, if you tripped up and stopped applying the self-help lessons you learned, there wasn’t anyone to get you back on track. Singularly focused on helping you achieve your goals, Perficio can detect any stumbles and will automatically jump into action. By adjusting to your everyday reality — and not how you wish it to be — Perficio keeps you moving so you stay the course.
Benjamin Franklin’s The Way to Wealth
Time-tested personal finance wisdom — made more effective with digital coaching
Yes, it’s true that Ben Franklin never had to enroll in a healthcare plan, choose 401K options, or decipher the terms and conditions of a credit card. However, his understanding of how financial decisions of all types impact one’s current mindset and future behavior patterns remains the gold standard to this day.
You will learn:
- The Ben Franklin Philosophy and how it can be used to reach any goal (financial or other)
- The mindset required to build wealth and achieve success (and how to adjust yours accordingly)
- Guarantee your financial security by paying down your existing debt and wisely spending your money
- Overcome (or outsmart) your ego, so you can overcome past missteps and confidently move forward toward your goals
- next gen personal finance
- pay off credit card debt
- best personal finance books
- 401K
- foundations in personal finance
- 6 months of living expenses
- money management course for adults
- paying for college
- saving for a house
- cost of caring for older parents
- personal finance coaching
When Will Perficio Be Available for Sale?
Sign up for our newsletter and you’ll be the first to know.
Every month, we’ll share a roundup of from our library and others:
- Personal development articles
- Self-help videos
- Mindfulness podcasts
- and much more
Plus, you’ll also get exclusive access to special discounts and promotions.
Unleash the True Power of Self-Help
Some people call Perficio a self-help app, while others say it’s a modern personal development coach. Since we designed Perficio to help you finally reach your goals with an online self-help course, we simply call it accomplishing.
It’s like an imaginary friend — with teeth.
Achieve Your Goals (for real this time)
The first task Perficio asks you to complete a Pre-Course Assessment where you articulate your goals. Perficio then takes those goals and combines them with an assessment of your personality to create coaching messages that are 100% custom and unique to you.
Reach Peak Performance
The bad habits that are embedded in our daily lives diminishes our ability to perform at our peak. As your 24/7/365 ally, Perficio coaches you to overcome roadblocks that are holding you back from accomplishing your goals.
Action-Oriented
Perficio eliminates the differences between the results you want from an online self-help course and the results you achieve. By adding smart coaching to online courses, Perficio first coaches you to learn the course material and then to apply it to your goals — whether that means paying off your credit card debt or finally getting that promotion at work.
No Judgement
Unlike life coaching apps that match you with a coach of the human variety, Perficio is an Al software program that is 100% autonomous with no human proxy or intermediary. You will never feel pressured or embarrassed because Perficio is not a human.
Universal Design
In the ongoing smartphone debate for the ages (Apple iPhone/iOS vs. Google Android), we’re taking a backseat and letting you choose. Perficio’s web, Apple iOS, and Android apps work together seamlessly, so you can use one, two, or all three without ever missing a beat.
Easy and Affordable
Finding a personal development coach (of the human variety) takes time — and money. With weekly sessions averaging between $200 and $300 an hour, working with a life coach is an investment. Not only does Perficio eliminate the trial and error of finding the right coach for you, but you’ll get personalized self-help coaching for a fraction of the price.
Personal Development Blog
Everything in our personal development resource center is free (and we encourage you to share it with your friends and family). If you can’t find what you are looking for, send us a note at info@perifio.io and we’ll point you in the right direction or add your suggestion to our editorial calendar.
- An Interview with Ben Franklin
- The History of Self-HelpIntroduction Hello, my name is Tony Petrozza. I was a life coach, now I work in technology. One of the funny things about life coaching is that it often gets lumped in with […]
- Tony Petrozza Interview on Business Talk Radio: What is Self-Help Coaching?Perficio’s co-founder and creator explains self-help coaching — and how it solves the catch-22 of self-help — in this interview with Chris Roberts.